DEPARTMENT OF MANAGEMENT STUDIES

Dr. Prasanna S

Designation:Assistant Professor
Nature of Employment:Regular
Qualification:B.E (CSE), M.B.A., C.A.I.I.B., PhD.
Email ID:prasanna.mba@crescent.education

Teaching

Educational Background

DegreeDisciplineYear of PassingUniversity
Ph.DManagement (Banking Technology)2020Pondicherry University
M.B.AHuman Resource & Marketing2009Sri Sairam Engineering College, Anna University, Chennai
B.EC.S.E2004Sri Krishna Engineering College, University of Madras, Chennai

Work Experience

DesignationInstitutionDurationNo. of Years
Assistant Professor(MBA)B.S. Abdur Rahman Crescent  Institute of Science & TechnologyMarch 2021 to till dateTill date
Asst. ProfessorMadanapalle Institute of Technology and ScienceJuly 2019 to March, 20211 years & 8 months

Certifications (Banking Domain)

  • Certificate in Corporate Banking, Indian Institute of Banking & Finance.
  • Certified Banking Compliance Professional, Indian Institute of Banking & Finance.
  • Certificate in Foreign Exchange Facilities for Individuals, Indian Institute of Banking & Finance.
  • Certificate in Microfinance, Indian Institute of Banking & Finance.
  • Diploma in Home Loan Advising, Indian Institute of Banking & Finance.
  • Certificate in Customer Service & Banking Codes and Standards, Indian Institute of Banking & Finance.
  • Diploma in Advanced Wealth Management, Indian Institute of Banking & Finance.
  • Certificate in SME Finance for Bankers, Indian Institute of Banking & Finance.
  • Certificate in Credit Card for Bankers, Indian Institute of Banking & Finance.
  • Certificate in Anti-Money Laundering and Know your customer, Indian Institute of Banking &Finance.
  • Certified Associate of Indian Institute of Banker, Indian Institute of Banking & Finance.
  • Junior Associate of Indian Institute of Banker, Indian Institute of Banking & Finance.
  • Certificate in Trade Finance, Indian Institute of Banking & Finance.

Certifications (Insurance Domain)

  • Fellowship Diploma, Insurance Institute of India.
  • Associate Diploma, Insurance Institute of India.
  • Licentiate, Insurance Institute of India.

NSE Certifications

  • NSE Certified Market Professional (NCMP) – Level 5 Certification.
  • NSE Certified Derivatives Champion.
  • NSE Certified Investment Analyst Champion.
  • NCDEX Commodity Certification

NPTEL CERTIFICATION

  • Marketing Management I, Online FDP From AICTE-NPTEL

Lectured Courses

  • Business Law and Regulation
  • Human Resource Management
  • Research Methodology
  • SPSS Lab
  • Strategic Management
  • Human Resource Planning
  • Talent Management
  • Brand Management

Research

Area of Research Interest

  • Information Security Behavior
  • Insurance Marketing
  • Bank Management
  • Human Resource Management
  • Cyber Crimes in Banks
  • Employee Engagement
  • Consumer’s Behaviors

Publications

International Journals

  • Prasanna.S, Dr. V. Mariappan, et al., “Cyber Crimes and Crime Registration in India Context-A Critical Analysis” , Journal of Emerging Technologies and Innovative Research (JETIR) ,Volume 5 Issue 12 ,Dec 2018, Pages 36-48. ISSN 2349-5162.
  • Prasanna.S, Dr. V. Mariappan, et al., “Phishing as a Strategy against Individuals and Organization”, International Journal of Research in Management, Economics and Commerce, Vol. 08, March 2018, Pages 162-165. ISSN 2250-057X.
  • Prasanna.S, Dr. V. Mariappan et al, “Making MSME Sector a Profitable Business Partner- Some Strategies for Banks”, International Journal of Business Quantitative Economics and Applied Management , Volume 2 Issue 12, May 2016, Pages 84-90. ISSN 2349-5677.

National Conferences

  • Insurance Claim Settlement in Indian Life Insurance Industry – A Critical Analysis”, National Seminar on New Dimensions of Management in the Globalized Era, Madurai Kamaraj University, Madurai
  • “Shadow Banking in China : A Cross Reference Study with Indian Perspective”, 12th International Conference on Business and Finance 2016’, Hyderabad

Workshops Participated

  • Participated in “Customized Programme on Banking Technology for Pondicherry University”, IDRBT, Hyderabad
  • Participated in National Workshop on “Blockchain Technology” Pondicherry University, Puducherry
  • Participated in National Workshop on “Statistical Analysis For Business Research”, Pondicherry University,
  • Participated in Workshop on URKUND “ Plagiarism Detection Tool provided by INFLIBNET”, Pondicherry University, Puducherry
  • Participated in Workshop on “Online Safety, Counter Speech, Cyber Etiquette & Social Media for Social Change”, Pondicherry University,
  • Participated in Workshop on “IT Skills For Scholars” Pondicherry University, Puducherry
  • Participated in Workshop on “Big Data Analytics”, Pondicherry University, Puducherry
  • Participated in Workshop on “Internet of Things and Security Issues”, Pondicherry university, Puducherry
  • Participated in programme “For First Time Branch Head”, Southern Indian Banks’ Staff Training College, Bangalore.
  • Participated in programme “Credit Management”, Southern Indian Banks’ Staff Training College, Bangalore.
  • Participated in workshop “Quality Of work life” DMI college of Engineering, Chennai.