Dr. K.Srinivasan

Dr.Srinivasan has professional experience of over 30 years in Industry and Academics. After 6 years of experience in the field of Sales and Marketing, he worked as a Management teacher in the areas of Marketing and Strategy at Kongu Engineering College – Erode, ICFAI Business School – Chennai and Jansons School of Business – Coimbatore for around 20 years.

In between, in 2007, he took a break from teaching to work as Head- Strategic Alliances at Everonn Systems India Limited, Chennai for around 2 years.

Dr.Srinivasan has been the Dean of Crescent School of Business since December 2018. He also had a brief stint (8 Months) as Dean of School of Management, Presidency University, Bengaluru in 2024 and joined back Crescent.

He has won Gold medal & awards for his professional & academic achievements. He has presented highly commended papers in National & International conferences.

He has participated in a number of Faculty Development Programmes sponsored by AICTE & UGC and organised by leading business schools including IIM – Bangalore / ISB- Hyderabad / MDI- Gurgaon in India.

Dr. Srinivasan completed his Bachelor’s degree at The American College, Madurai and MBA at Dept. of Mgmt. Studies (DOMS), Madurai Kamaraj University. He has earned his Ph.D in the area of Consumer Complaining Behaviour.

He is currently involved in building an interactive web portal www.consumermirror.com with an objective of customer empowerment.