DEPARTMENT OF COMMERCE

Dr. K.Shobana

Designation:Assistant Professor
Nature of Employment:Regular
Qualification:M.Com.,M.Phil.,MBA.,Ph.D
Email ID:shobana@crescent.education

Teaching

Education

DegreeDisciplineYear of PassingUniversity
B.ComCommerce1997University Of Madras
M.ComCommerce1999University Of Madras
M.PhilCommerce2000University Of Madras
MBAFinance2009Pondicherry University
Ph.DCommerce2013University Of Madras

Work Experience

DesignationInstitutionDurationNo. of Years
Assistant ProfessorB.S.Abdur Rahman Crescent Institute of Science & TechnologyNovember 2022 to till dateTill date
Assistant ProfessorSRM Arts & Science CollegeJuly 2007 to July 202215 Years
Lecturer & HeadPrince Shri Venkateshwara Arts & Science CollegeJune 2000 to June 20077 Years

Lecture Courses

  • Cost Accounting
  • Financial Accounting
  • Human Resource Management
  • Production Management
  • Management Accounting
  • Marketing

Research

Area of Research Interest

  • Finance
  • Marketing

Publications

International Conferences / Seminars / Workshops

  • A study on factors influencing the loyalty of the employees -with reference to employees in Chennai.The paper was published in the International journal of critical reviews(Scopus),Volume VIII,Issue 15-2022,5915-5921.
  • An International conference on the topic “Corporate excellence in the challenging global scenario”[ISBN:978-81-925286-0-1]
  • An International workshop on “Academic writing-Ethical issues”June 2022.
  • A chapter on “A Study on consumer behaviour related mobile phone in Coimbatore city”The handbook of A Paradigm shift in marketing:creating value for a more sustainable future,Princeton press,USA,ISBN No:978-92-0-520216-7.
  • A study on the impact of digital banking on traditional banking with reference to Chennai consumers”in the International E-Conference on scientific research in multidisciplinary approach ,July 2022
  • An International conference organized by Annamalai university on the topic “Securitization-A boon or bane on financial markets”ISBN:978-81-8371-262-0

National Conferences / Seminars / Workshops

  • A TQ research journal on “Employees motivation and its effects-With special reference to Reliance retail Ltd.ISSN:2319-9091.
  • A study on “Recent trends in banking-financial risk management in banking” presented in a National seminar at Tamilnadu college of Engineering.
  • On the topic “Impact on mobile commerce in India “participated in a National conference at Valliammai Engineering college.
  • Presented in a National seminar on the topic” Impediments to development of women”
  • Participated and attended a PDP on “Effective and quality research writing” organized by Patrician arts and science college,June 2022.
  • Participated in FDP organized by SRM IST on “Data analytics with R programming”