Dr. K.Shobana

Teaching

Education

Teaching Experience

Research

Research Summary in Counts

Publications

Papers published in Conference Proceedings/Papers Presented in National and International Conferences

• Presented a paper on “A study on the impact of digital banking on traditional banking with reference to Chennai consumers” in the International E Conference on Scientific Research In Multidisciplinary Approach(1CSRMA) held on 13th& 14th July 2022 organized by SRM Arts And Science College.

Faculty Induction and Refresher Programmes Attended

• Participated and attended a Professional Development Programme(PDP) on “Effective and quality research writing”- Phase II organized by Patrician college of arts and science ,Dept of Commerce in association with IQAC on 13th-19th June 2022.
• Participated in Faculty Development Programme(FDP) organized by SRM Institute of Science and Technology, Dept of Secretaryship, Accounting & Finance on’ Data Analytics with R programming” dated on 22-27 June 2022.
• Five days virtual Faculty Development Program on “Recent trends in business research” organised by Department of Commerce ,College of Science & Humanities, SRM Institute of Science and Technology, Kattankulathur from 24th – 28th April 2023.
• Seven days National level Faculty Development Program on “Research methodology and Analysis Tools” from 8th May to 14th May 2023 organised by BS Abdur Rahman Crescent Institute of Science and Technology.
• National Level FDP on the topic ” NAAC Accreditation frame work” organised by Gurushree Shantivijai Jain College for Women from 9th – 16th September 2023.
• Short-Term Training Program(STTP) on “Academic Research and Data Analysis using SPSS and AMOS ” from 9th to 15th October 2023
• 4Week Faculty Induction Programme for faculties in Universities/Colleges/Institutes for Higher Education from 22nd November to 21st December 2023in Ramanujan college, University of Delhi.
• One week online Faculty Development Programme and Workshop on ” Entrepreneurship and Innovation Management” jointly organised by Dayananda Sagar College of Arts, Science and Commerce and CMAl from 24th to 28th June 2024.
• Participated in the International FDP” Significance of Research using Al Tools” held on 29th May 2024 organised by Department of Commerce -CS ,Saveetha College of Liberal Arts and Science, SIMATS.

Book Publications

• Research Methodology and IPR, Paradox International Publications, ISBN: 978 93-92917-51-6. July 2024.

Awards

• Has been awarded Academic Achievement Award by DMI.ST.JOHN THE BAPTIST UNIVERSITY located at Malawi, central Africa in the year 2024.

Chapters in Edited books

• A chapter “A study on consumer behaviour related mobile phone in Coimbatore city”-The hand book of A paradigm shift in marketing: creating value fora more sustainable future, Princeton press ,USA,ISBNNo:978-92-0 520216-7.

Participation in/Orientation/Conference/Seminar/Workshop Attended

• Participated in a National seminar organized by Valliammai Engineering College ,on the topic” Impediments to development of women” on 31stAug 2007.
• Participated in a State level seminar organized by MOP Vaishnav college for women, on the topic “Emerging issues on Indian banking” dated on 9th Feb 2008.
• Participated in a National seminar organized by Tamilnadu college of Engineering, Coimbatore dated on 2nd April 2008on the topic’ Recent trends in banking -financial risk management in banking”
• Participated and attended in an International conference organized by Annamalai University on the topic “Securitization-A boon or bane on financial markets” dated on 28th& 29th Dec.2009[ISBN:978-81-8371-262-0].
• Participated in an International conference organized by Asan memorial college of arts and sciences on the topic “Corporate excellence in the challenging global scenario” dated 27th& 28th Sep 2012[isBN:978-81-925286 0-1].
• Paper presented in International Conference” The Future of Retail Embracing Technological Innovations to Elevate Customer Experience” organised by Shri Shankarlal Sundarbai Shasun Jain College for Women on 21st December 2023.

Board of Studies Member

• Member of the Board of Studies in the Department of Commerce – Honours at Anna Adarsh college for Women (Autonomous) for a period of 3 years from 17^th October 2024 till present.

Viva-Voce Examiner

• Appointment as a external examiner for B.Com practical examinations, SRM IST on 17th and 18th April 2024
• Appointment as a external examiner for B.Com practical examinations, SRM IST on 24th and 25th April 2023.

External Audit Member

• As an external member to conduct External Academic and Administrative Audit (2020-23) in the department of B.Com (Honours) on 21.06.2023 at SDNB Vaishnav College for Women (Autonomous)

Professional Membership

• A member of the Commerce and Management Association of India.

Swayam NPTEL Courses

• Completed a NPTEL course on AI in HRM
• Completed a NPTEL course on Product and Brand Management